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Internet Gossip

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National Newspaper

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Direct Mail

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Donations

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myspace

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Political functions

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personal

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Blogosphere

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talk radio

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SMS

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Daily Show

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viral video

POLITICAL MARKETING   CASE STUDIES   PORTFOLIO
Get Out The iVote

Opt-In Email Marketing is the most powerful and cost effective method to reach voters is, identify and target political contributors, and proactively punch & counter-punch opponents assaults in real time.

The incredibly positive effect of email campaigns portends great changes in American politics. Network television viewing dropping further every year, political advertising over the tube is having less impact with each passing cycle. Political advertisers typically have to run more than 1500 Gross Rating Points to achieve what 500 points did ten years ago.

The Internet is the new frontline of political campaigning, and email is the driving force.