Business Casual: Gen Z Workers Use Company Emails To Shop, Log In To Social

Business Casual: Gen Z Workers Use Company Emails To Shop, Log In To Social
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Email marketers are facing enough stresses as they approach the holiday season. Here’s another one: The increasing numbers of people using their company emails for personal activities. 

A staggering 93% of Gen Z employees are guilty of this practice, and 59% of workers overall, according to the Trust Issues Survey from SailPoint Technologies, conducted by Dynata. 

Moreover, 77% of Gen Z and 55% of millennials are using corporate emails for their social media logins, complicating the profiling process. Only 15% of Gen X and 7% of boomers are guilty of this. 
Read more at MediaPost

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