Political Media Report

People reacting to negative political ads on social media rather than watching them on TV
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People reacting to negative political ads on social media rather than watching them on TV
  • 03/01/2016 12:00 AM
  • Source: WBRC
Negative campaign ads are all over television and social media...
Middle Ground: How Trump plotted a general election strategy from the start
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Middle Ground: How Trump plotted a general election strategy from the start
  • 03/02/2016 12:00 AM
  • Source: Fox News
Donald Trump has been running a general election campaign from the beginning...
A Lesson From Gawker's Trump Trap
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A Lesson From Gawker's Trump Trap
  • 02/29/2016 12:00 AM
  • Source: Campaigns & Elections
Much has been made about Trump's use of social media, and this past weekend he fell right into a well-laid Twitter trap....
How to Watch Tuesday's Returns Like a Data Geek
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How to Watch Tuesday's Returns Like a Data Geek
  • 02/29/2016 12:00 AM
  • Source: Real Clear Politics
Watching primary and caucus results roll in on Tuesday night is going to feel like drinking from a firehose...
Facebook Is Using Those New
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Facebook Is Using Those New "Like" Emojis to Keep Tabs on Your Emotions
  • 02/24/2016 12:00 AM
  • Source: Tech Mic
Facebook wants to know: How are you feeling? ...
Data Drives Political Advertisers to Buy More Cable TV Than Ever (but Not the Cable You Might Think)
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Data Drives Political Advertisers to Buy More Cable TV Than Ever (but Not the Cable You Might Think)
  • 02/23/2016 12:00 AM
  • Source: Ad Age
Cable Buys on Pace to Hit $850 Million this Election...
Internet by light promises to leave Wi-Fi eating dust
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Internet by light promises to leave Wi-Fi eating dust
  • 02/23/2016 12:00 AM
  • Source: Yahoo News
Connecting your smartphone to the web with just a lamp -- that is the promise of Li-Fi...
Facebook May Be Able To Change Political Opinions
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Facebook May Be Able To Change Political Opinions
  • 02/20/2016 12:00 AM
  • Source: Refinary29
You log onto Facebook and within seconds, you're confronted by posts espousing views you don't endorse or taking aim at political measures yo...
Political Advertising Is About To Become A Lot More Transparent
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Political Advertising Is About To Become A Lot More Transparent
  • 01/29/2016 12:00 AM
  • Source: The Huffington Post
The Federal Communications Commission, led by chairman Tom Wheeler, has expanded it rules for political advertising disclosure....
Clickbait v Political Impact: Alternative Journalism as Social Media Becomes the New News Source
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Clickbait v Political Impact: Alternative Journalism as Social Media Becomes the New News Source
  • 02/16/2016 12:00 AM
  • Source: Counter Punch
New media believes the consumer is always right. New media gives people what they want...
The New Social Media Trend That Will Dominate Political Elections in 2016
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The New Social Media Trend That Will Dominate Political Elections in 2016
  • 02/12/2016 12:00 AM
  • Source: Forbes
A great deal is being said and written about the impact of social media in the political process...
The Expectations Game: How the Media Pick a Political Winner
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The Expectations Game: How the Media Pick a Political Winner
  • 02/01/2016 12:00 AM
  • Source: The Daily Beast
The press might be looking at candidates who beat expectations more than the guys who actually, you know, win....
Why Data-Driven Political Marketing Is Easier For Dems
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Why Data-Driven Political Marketing Is Easier For Dems
  • 01/19/2016 12:00 AM
  • Source: Ad Exchanger
All presidential campaigns must contend with factors that tilt the playing field to one party or another, such as electoral districts, state ...
Political advertising: Breaking down the battle of the airwaves
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Political advertising: Breaking down the battle of the airwaves
  • 02/04/2016 12:00 AM
  • Source: The Economist
This week’s issue of The Economist includes an article that analyses the effectiveness of political advertising ...
Will 2016 Mark The End of The Lawn Sign?
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Will 2016 Mark The End of The Lawn Sign?
  • Wednesday, January 6, 2016
  • Source: Campaigns & Elections
While working their way up the ladder, nearly every consultant has served lawn sign duty....

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