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The Future of Virtual Town Halls in Campaigning: A Game-Changer for Voter Engagement
02.07.2025
by: Political Media Staff
Virtual town halls are revolutionizing political campaigning, making voter engagement more accessible and cost-effective. Learn how digital ...
Digital Patriots: How Citizenship in the Online Era Shapes Political Campaigns
02.06.2025
by: Political Media Staff
Discover how digital citizenship transforms political campaigns by driving engagement, fostering trust, and amplifying outreach through ethic...
Just In Time For The Super Bowl, Nielsen Boosts OOH Coverage To 100%
02.03.2025
by: Joe Mandese
Source: Media Post
Out-of-home (OOH) viewing is important for sports and live event programming - especially big ones such as the Super Bowl - where communal vi...
Revolutionizing Activism: The Power of Augmented Reality in Modern Movements
02.04.2025
by: Staff
Augmented reality (AR) is no longer just a tool for gamers and tech enthusiasts. ...
Microsoft Ad Revenue Up 21%, Makes DeepSeek RI Available In Azure
01.30.2025
by: Laurie Sullivan
Source: Media Post
Microsoft reported its Q2 2025 earnings Wednesday, showing its search and ad revenue rose 21%. In the previous quarter it was up 18% and 19%,...
Meta Will Pay Trump $25 Million To Settle Suit Over Account Suspension
01.30.2025
by: Wendy Davis
Source: Media Post
Meta Platforms has agreed to pay $25 million to President Donald Trump to settle a lawsuit over his suspension from the service following the...
Effective Crisis Management in Digital Marketing: Lessons from Political Campaigns
30.01.2025
by: Political Media Staff
Learn how political campaigns manage digital crises. Explore strategies and best practices for effective crisis communication and reputation...
Ad Industry Must Stay 'Open' To Save The Web
01.28.2025
by: Laurie Sullivan
Source: Media Post
PALM SPRINGS, CA -- IAB CEO David Cohen asked conference attendees here to "stay open, open to the potential, open to the new ways of thinkin...
Interactive Campaign Websites: Transforming Voter Engagement in the Digital Age
01.28.2025
by: Political Media Staff
In today’s fast-paced digital environment, campaigns need more than just a compelling message—they need a way to effectively deliver it....
From Gut Instinct to Data-Driven Dominance: AI’s Role in Modern Political Polling
01.27.2025
by: Political Media Staff
Discover how AI and big data are transforming political polling with precise voter insights and innovative campaign strategies. Learn how thi...
Meta: 'Community Notes' Will Not Affect Paid Ads
01.21.2025
by: Colin Kirkland
Source: Media Post
Marketers are largely in the dark about how Meta's upcoming content-moderation changes -- “Community Notes” -- will affect advertisements on ...
Instagram TikTok-ifies The Grid
01.20.2025
by: Colin Kirkland
Source: Media Post
Instagram has updated the grid on all user profiles - similar to TikTok's home feed - altering one of the social-media platform's original ae...
Revolutionizing Political Polling: The Power of Machine Learning
01.22.2025
by: Political Media Staff
Political polling has long been a cornerstone of campaign strategy, providing critical insights into voter behavior and preferences....
AI Meets Strategy: How Tom Newhouse is Slashing Overhead and Redefining GOP Media Buying
01.03.2025
by: Sean J. Miller
Source: Campaigns & Elections
Can AI reshape GOP media strategy? Tom Newhouse is betting on it. Discover how his new firm, Slash Strategy, is using AI to streamline media ...
Strategies for Combating Ad Fatigue in Political Campaigns: Keeping Voter Engagement High
01.20.2025
by: Political Media Staff
Ad fatigue is a growing challenge for political campaigns operating in a fast-paced digital environment....
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