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Predicting Anti-Algo In Advertising Will Rise In 2025
12.27.2024
by: Laurie Sullivan
Source: Media Post
What advertisers need to know about anti-algo strategies, and why Jonathan Kagan, Amsive director of search and digital media strategy, says ...
360-Degree Video: Transforming Political Advertising for Deeper Voter Engagement
01.02.2025
by: Political Media Staff
As technology continues to shape the political landscape, campaigns are constantly seeking new ways to connect with voters....
Data-Driven Narratives: Transforming the Art of Political Advertising
01.01.2025
by: Political Media Staff
In an era where voters are inundated with information, crafting a compelling narrative has become the cornerstone of effective political adve...
AI Agents, 2025 Predictions For Advertisers
12.26.2024
by: Laurie Sullivan
Source: Media Post
The technology would support real-time ad bidding, personalize messages and budget allocations and monitor privacy settings in real-time base...
Bluesky Stokes Competition With Trending Topics Integration
12.26.2024
by: Colin Kirkland
Source: Media Post
By including trending topics, Bluesky looks to tap into what became X's superpower: stoking mass adoption around unfolding of current trends ...
Harnessing AI-Generated Content: Revolutionizing Fundraising Appeals for Campaign Success
12.27.2024
by: Political Media Staff
Fundraising is the lifeblood of political campaigns, and in today’s digital age, technology is rewriting the rules of engagement. ...
The Future of Wearable Technology in Digital Marketing: A New Frontier for Engagement
12.26.2024
by: Political Media Staff
Discover how wearable technology is reshaping digital marketing. Explore trends, data insights, and strategies for connecting with consumers ...
Engaging Voters: Leveraging Twitch for Political Live Streams
12.25.2024
by: Political Media Staff
In the evolving world of political marketing, connecting with younger audiences is critical. ...
Deepfakes and Democracy: Navigating the Ethics of AI in Political Advertising
12.24.2024
by: Political Media Staff
Deepfakes in political advertising raise serious ethical questions. Explore their impact on campaigns, voter trust, and the line between inno...
Snapchat Brings Spotlight Videos To Its Stories Revenue-Share Program
12.17.2024
by: Colin Kirkland
Source: Media Post
Snapchat says the program now places ads within a creator's Stories as well as longer Spotlight videos....
Did Trump's Ad Strategy Win the '24 Election?
12.11.2024
by: Andrew Eldredge-Martin
Source: Campaigns & Elections
It's that time of year: election analysis. In the spirit of this period, I'll graciously say that some of these are better than others....
Winning Hearts and Minds: Native Advertising Best Practices for Political Campaigns
12.19.2024
by: Political Media Staff
Learn how native advertising can elevate political campaigns with strategies to boost engagement, credibility, and trust while effectively re...
Dentsu Demonstrates How To Make Logos And Influence People
12.16.2024
by: Joe Mandese
Source: Media Post
Dentsu this morning unveiled a new dedicated influencer marketing practice, including a fancy new logo aptly branding it "Dentsu Influence."...
Court Refuses To Halt TikTok Ban
12.15.2024
by: Wendy Davis
Source: Media Post
A federal appeals court late Friday rejected TikTok's request for an emergency order halting a law that will result in a ban on the app unles...
5G and Campaign Messaging: Revolutionizing Video Streaming Quality for Political Outreach
12.16.2024
by: Political Media Staff
Learn how 5G is transforming video streaming quality, boosting campaign messaging and outreach strategies. Explore its influence on mobile au...
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