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Ring This Up: Smart Wearables Hitting Mainstream Status
08.20.2024
by: Les Luchter
Source: Media Post
Consumer adoption of smart wearables is now nearly half (48%) of U.S. Internet households, according to Kristen Hanich, director of research ...
Revolutionizing Political Campaigns: The Crucial Role of AI in Real-Time Content Creation
08.19.2024
by: Political Media Staff
Explore how AI is transforming real-time content creation in political campaigns, enabling faster, personalized messaging that drives voter e...
Unlocking Voter Insights: The Power of SMS Polling in Political Campaigns
08.19.2024
by: Political Media Staff
Discover how SMS polling is transforming voter insights by providing real-time data, enhancing conservative campaign strategies, and boosting...
Maximizing Voter Engagement: The Power of Behavioral Retargeting in Political Ads
08.19.2024
by: Political Media Staff
In the world of political campaigns, reaching the right voters with the right message at the right time is crucial....
Navigating Brand Activism: A Conservative Perspective on Political Involvement for Companies
08.14.2024
by: Political Media Staff
In today’s hyper-political climate, brand activism has become more than just a trend—it’s a strategy....
Writing Scripts For An Endless Flow of Ads? A New AI-Powered Platform is Pitching a Solution
08.14.2024
by: Sean J. Miller
Source: Campaigns & Elections
Some of the best advice that came out of C&E’s interview series with creative professionals in 2023 that’s relevant for campaigners in ’24....
Strengthening Democracy: The Conservative Approach to Combating Misinformation in Political Campaigns
08.14.2024
by: Political Media Staff
In an era where digital platforms dominate the flow of information, conservatives face a critical challenge: combating the flood of misinform...
Trust-Centric Design: The New Frontier Of Customer Experience
08.13.2024
by: Mary Doeling
Source: Media Post
Trust is a precious commodity --- difficult to earn and easy to lose, particularly in sectors where customers have high stakes and complex ne...
The Risks Of Operating Without Marketing Leadership
08.05.2024
by: Michael Baer
Source: Media Post
Among the dangers of avoiding marketing oversight: inconsistent messaging and confusion....
Maximizing Conservative Campaigns with Voter Data Analytics: A Strategic Edge
08.14.2024
by: Political Media Staff
Leverage the power of voter data analytics to enhance conservative campaigns. ...
Latino Voters Are a Big Cohort in '24, and GOP Firms Are Taking Note
08.02.2024
by: Sean J. Miller
Source: Campaigns & Elections
Republican firms are looking to expand service lines to campaigns and groups looking to target Latino voters this cycle....
Leveraging Live Streaming for Conservative Campaigns: Real-Time Voter Engagement
08.14.2024
by: Political Media Staff
Enhance voter connection and campaign reach with live streaming. ...
Meta Expands UMG Deal To WhatsApp, Threads
08.12.2024
by: Colin Kirkland
Source: Media Post
Media content owned by UMG will now be available in new formats on Threads and WhatsApp as well as on Facebook, Instagram, Messenger, and Met...
Deepfake Detection Effort Aims to Help Chart a Path For Campaigns to Authenticate Digital Content
07.22.2024
by: Sean J. Miller
Source: Campaigns & Elections
A public-private partnership in Utah aims to help campaigns combat deepfakes by authenticating the content they publish online....
How AI is Shaping the Future of Political Advertising
08.13.2024
by: Political Media Staff
Discover how AI is transforming political ads with precise targeting, personalized messaging, and real-time analysis, while addressing ethica...
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