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Mind Over Message: How Psychographic Profiling Is Rewriting the Rules of Political Ads
05.16.2025
by: Political Media Staff
In the world of political marketing, knowing who your voter is no longer cuts it. Now, campaigns want to know why they vote. ...
Arkansas To Appeals Court: Reinstate Social Media Restrictions
05.06.2025
by: Wendy Davis
Source: Media Post
Arkansas officials will ask the 8th Circuit to reinstate a law that would require social platforms to verify users' ages, and prohibit teens ...
Shopify Moves AI Assistant To Reasoning For Merchants
05.07.2025
by: Laurie Sullivan
Source: Media Post
Shopify's AI-powered commerce assistant Sidekick has entered a phase of advanced multistep reasoning that also supports image generation....
Stream to Sway: How Digital Video Is Shaping the New Political Battlefield
05.13.2025
by: Political Media Staff
Political campaigns are using short-form and livestream video to drive engagement, raise funds, and reach younger voters in today’s digital-f...
The Data Dilemma: How Privacy Laws Are Redrawing the Political Playbook
05.12.2025
by: Political Media Staff
As data privacy laws tighten, political campaigns must rethink digital strategies, targeting methods, and compliance protocols to reach vote...
Code Red, Code Blue: How AI Is Quietly Mending America's Political Divide
05.09.2025
by: Political Media Staff
In today’s political climate, gridlock is the norm and bipartisan dialogue feels like a relic. ...
Quiz the Vote: How Interactive Polls and Quizzes Are Energizing Political Campaigns
05.08.2025
by: Political Media Staff
See how political campaigns use interactive quizzes to boost engagement, collect voter data, and personalize messaging in today’s digital-fir...
Utilizing Chatbots for Real-Time Voter Registration: A Campaign Game-Changer
05.07.2025
by: Political Media Staff
Explore how AI-driven chatbots are transforming real-time voter registration efforts, boosting accessibility and streamlining civic engagemen...
The Rise of Political Podcasts: Engaging Voters through Audio Content
05.06.2025
by: Political Media Staff
While political ads and social media dominate quick-hit messaging, podcasts have quietly emerged as a potent long-form tool for campaigns. ...
Building Political Campaign Communities with Social Media Platforms
05.05.2025
by: Political Media Staff
In an era where traditional campaigning struggles to connect with digitally native voters, social media has emerged as the new town square....
Real-Time Bidding (RTB) in Political Advertising
05.02.2025
by: Political Media Staff
Learn how real-time bidding (RTB) enables precise, data-driven political ad placements that maximize visibility and efficiency....
Optimizing Email Marketing with AI-Powered Tools
05.01.2025
by: Political Media Staff
Email marketing continues to be one of the most effective and cost-efficient tools for political campaigns....
Ethical AI in Marketing: Balancing Automation and Human Touch
04.30.2025
by: Political Media Staff
Artificial Intelligence (AI) is revolutionizing political marketing, offering tools that streamline outreach, optimize targeting, and persona...
Leveraging User Reviews in Political Marketing
04.29.2025
by: Political Media Staff
Explore how political campaigns can utilize user reviews to build credibility, drive voter engagement, and enhance campaign messaging....
IAB: Ad Forecasts Look Rocky, But Industry Remains Resilient
04.25.2025
by: Laurie Sullivan
Source: Media Post
Economic instability and the impact of tariffs in 2025 could be overcome if marketers take the correct path by watching performance and follo...
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