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Maximizing Reach: Cross-Platform Advertising Strategies for Political Campaigns
09.18.2024
by: Political Media Staff
In today’s competitive political landscape, one of the most effective ways to engage voters is through a cross-platform advertising strategy....
Designing a Winning Digital Campaign HQ: Key Strategies for Success
09.18.2024
by: Political Media Staff
In today’s fast-paced political landscape, having an effective digital campaign headquarters (HQ) is crucial for candidates who want to stay ...
AI Models Start To Reason Before Responding
09.16.2024
by: Laurie Sullivan
Source: Media Post
A new series of OpenAI models have begun to reason through complex questions before responding in science, coding and math, following separat...
Soaring to New Heights: The Power of Drones in Political Campaigns
09.17.2024
by: Political Media Staff
In today's fast-paced political landscape, campaigns are constantly seeking innovative ways to connect with voters....
The 5G Revolution: How Faster Networks Are Transforming Mobile Marketing
09.17.2024
by: Political Media Staff
The rollout of 5G technology is changing the way businesses and political campaigns approach mobile marketing. ...
Search Ads Slide As A Way To Reach Consumers
09.13.2024
by: Laurie Sullivan
Source: Media Post
A shift in shopping trends could influence media buys this holiday season....
AI and Campaign Finance: How Technology is Streamlining Reporting for Political Campaigns
09.16.2024
by: Political Media Staff
In today’s fast-paced political environment, managing campaign finances is no small task....
Meta Expands Its Reminder Ads Via Its Marketing API
09.12.2024
by: Colin Kirkland
Source: Media Post
Meta has updated its Reminder Ads on Instagram via the Marketing API, giving marketers that create these ads in third-party apps the same fun...
The Brandtech Group Draws The Blueprint For Ethical AI
09.12.2024
by: Laurie Sullivan
Source: Media Post
Agency in-house and legal teams are settling into the era of generative AI (GAI)...
Matching Voter File Online Impressions Is Getting Harder. One Firm Thinks It Has A Solution
09.11.2024
by: Sean J. Miller
Source: Campaigns & Elections
A media shop is looking to help clients alleviate the headache that comes with the breakdown between voter file and third-party data....
Emotional AI: The Game-Changer in Voter Engagement and Campaign Strategy
09.13.2024
by: Political Media Staff
In today’s political landscape, campaigns must move beyond traditional methods to truly engage voters....
The Influence of Social Media Platforms on Public Policy: A Conservative Perspective
09.12.2024
by: Political Media Staff
In today’s digital age, social media platforms like Facebook, Twitter, and Instagram have a powerful influence on shaping public policy....
The Fractured Landscape of Competitive Digital Data
09.09.2024
by: Tyler Goldberg
Source: Campaigns & Elections
While broadcast and cable disclosure rules are straightforward, they’ve not been modernized to keep up with the digital age....
How Voice Assistants Are Transforming Political Campaigns: A New Tool for Voter Engagement
09.12.2024
by: Political Media Staff
In today’s rapidly evolving tech landscape, political campaigns are constantly looking for ways to engage voters more effectively....
Shoppable Video Content: Transforming Campaign Advertising
09.10.2024
by: Political Media Staff
Political campaigns have always been about connecting with voters, and in today’s digital age, the strategies for doing so are evolving rapid...
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