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Report: The Growing Impact Of Social Commerce
02.24.2025
by: Political Media Staff
Source: Media Post
The WPP report found that more than a quarter of fashion and beauty shoppers who follow influencers have purchased luxury items directly thro...
Blockchain: The Future of Secure and Transparent Political Donations
02.21.2025
by: Political Media Staff
Political donations fuel campaigns, but concerns over fraud, lack of transparency, and the influence of dark money persist....
AI is Reshaping Digital Campaign Budgeting
02.20.2025
by: Political Media Staff
Artificial intelligence is transforming digital campaign budgeting, making ad spending more efficient and targeted....
Amazon Shutters 'Inspire' Video, Photo Shopping Feed
02.18.2025
by: Colin Kirkland
Source: Media Post
Amazon is discontinuing its Inspire social feed, which resembled TikTok Shop and allowed users to purchase products from branded creator-made...
Beyond the Screen: How Interactive Tools Are Revolutionizing Political Campaign Engagement
02.18.2025
by: Political Media Staff
Political campaigns are no longer just about ads and speeches—they’re about engagement....
CPMs, Spend Rising In Most Programmatic DOOH Categories
02.17.2025
by: Laurie Sullivan
Source: Media Post
Screen and TV for the first time tied billboard media as the largest asset category by theme or audience - both claiming 29% of spend in H2 ...
Texas AG Demands Info From Google And Apple About DeepSeek
02.14.2025
by: Wendy Davis
Source: Media Post
Texas Attorney General Ken Paxton is demanding that Google and Apple provide their analyses of Chinese AI company DeepSeek's AI Assistant....
What X is planning for its first marketing campaign under Musk’s ownership
02.14.2025
by: Brandon Doerrer
Source: Adage
X is preparing to position itself as the first “everything app" in the U.S. with a new campaign that includes the promotion of its new paymen...
House Republicans Launch Privacy Initiative
02.14.2025
by: Wendy Davis
Source: Mediapost
"We strongly believe that a national data privacy standard is necessary to protect Americans' rights online and maintain our country's global...
NRSC Chair Tim Scott Predicts Record-Breaking Spending in 2026 Senate Races
02.13.2025
by: Max Greenwood
Source: Campaigns & Elections
NRSC Chair Tim Scott told donors over the weekend that just two 2026 Senate races could see more than $1 billion in spending....
Reddit Finanical Growth Attributed To Performance Ad Revenue
02.13.2025
by: Laurie Sullivan
Source: Mediapost
Reddit released earnings on Wednesday, highlighting its search features....
Digital Donor Engagement: How Interactive Content Drives Conservative Campaign Success
02.12.2025
by: Political Media Staff
Boost your campaign's fundraising potential with interactive content strategies that increase donor engagement. Master digital tools that tra...
How AI-Powered Landing Pages Are Revolutionizing Conservative Fundraising
02.12.2025
by: Political Media Staff
Discover how AI-powered landing page optimization can boost political fundraising conversion rates by up to 35%. Learn key implementation str...
CIMM Unveils Major Initiatives: Mix Models, Attention 'Playbook,' Personification
02.04.2025
by: Joe Mandese
Source: Media Post
It characterized a first-half marketing mix modeling effort as a "major new initiative" exploring how such models are being transformed "in t...
From Inbox to Impact: How AI Transforms Political Fundraising Emails
02.10.2025
by: Political Media Staff
In the competitive landscape of political campaigns, effective fundraising is the lifeblood of success. ...
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